How long does CRO take to show results?

by Alex Hedges | Feb 24, 2025

The timeline depends on factors like traffic volume and the complexity of the changes being tested. However, many clients see noticeable improvements within weeks.

What’s the difference between CRO and SEO?

by Alex Hedges | Feb 24, 2025

While SEO focuses on driving traffic to your site, CRO is about converting that traffic into leads or customers. Together, they create a powerful strategy for online growth.

How long does it take to gather the data you need to begin CRO?

by Graeme | Feb 21, 2017

That depends on the amount of traffic to your website. Get in touch and we can take a look and give you an idea. In many cases once work begins we’ll have useful data within a few days.

How does A/B split testing work?

by Graeme | Feb 21, 2017

A/B split testing distributes two different versions of your website’s landing pages equally amongst visitors to the site. The different pages may use different images, layouts, colour palettes or words. By monitoring the bounce rate of traffic to these pages we...

What is a ‘bounce rate’?

by Graeme | Feb 21, 2017

The bounce rate of a website refers to the percentage of visitors who visit (or land) on the site then quickly leave the site (or bounce). It is used to give an idea of the quality of the site. Sites that have an easy to understand layout and are simple to navigate...