by Alex Hedges | Jun 19, 2026 | Email marketing
Most wellness brands put all their energy into the first sale. Which makes sense. Ads, influencers, bundles, landing pages, all that. But then the customer buys…and it goes quiet. Maybe they get an order confirmation and a shipping email. Maybe a generic “how did we...
by Alex Hedges | Jun 15, 2026 | Ecommerce, Analytics
If you run a health ecommerce store, you have probably felt this weird tension. On one hand, you need proper marketing data. Which ads are working? Which landing pages actually convert? Is that new subscription offer doing anything other than annoying people? On the...
by Alex Hedges | Jun 11, 2026 | Ecommerce
If you run a supplement brand, at some point someone will say it. “You should get on Amazon.” Sometimes it’s a mate who bought a competitor’s collagen at 11pm. Sometimes it’s an agency. Sometimes it’s your own customers asking why they can’t find you there. And the...
by Alex Hedges | Jun 8, 2026 | Ecommerce, Ecommerce marketing, Health & Fitness Marketing, Marketing Tips
Selling wellness products online sounds like a dream business on paper. People are actively looking for solutions. The market is huge. Margins can be good. You can run it from a laptop. And yet. If you have ever tried to sell supplements, functional foods, herbal...
