Technical SEO & Performance
Technical SEO that fixes what's holding your rankings back
Technical SEO audits, implementation, and ongoing optimisation for health, wellness, and fitness websites. We fix the structural issues that stop your site ranking and build foundations that compound over time.
You've been creating content for months
You're publishing blog posts, updating pages, and doing everything the SEO guides tell you to. But your traffic is flat. The problem usually isn't your content. It's what's underneath: slow page speed, crawl errors, poor site architecture, missing structured data, or technical issues that stop Google from indexing and ranking your pages properly. No amount of content fixes a broken foundation.
Proven Results
Real numbers from real clients we work with today
13 years
Delivering technical SEO for UK businesses
£400k/month
Revenue in stores supported by our SEO work
Foundations first
We fix the technical base before chasing keywords
What We Do
Everything your health or fitness business needs online, under one roof
Technical SEO Audit
A comprehensive audit of your site's technical health. Crawlability, indexation, site speed, structured data, internal linking, and every technical factor affecting your rankings. Prioritised by impact.
Core Web Vitals & Speed
Page speed optimisation, Largest Contentful Paint, Cumulative Layout Shift, and Interaction to Next Paint improvements. Faster sites rank better and convert more visitors.
Site Architecture & Internal Linking
Logical site structure, clean URL hierarchy, and strategic internal linking that helps Google understand your content and distributes authority to the pages that matter most.
Structured Data & Schema
Product schema, local business schema, FAQ schema, and review markup. Helping Google understand exactly what your pages contain and how to display them in search results.
Who we help
We work with a range of clients
Ecommerce Stores
Large product catalogues need clean architecture, proper canonical tags, and faceted navigation that doesn't create duplicate content. Technical SEO is the difference between a catalogue Google can index and one it ignores.
Local Service Businesses
Gyms, clinics, and wellness businesses competing for local search visibility. Google Business Profile optimisation, local schema, and site structure that targets the areas you serve.
Health & Supplement Brands
Niche ecommerce where product pages compete against each other for similar keywords. We build architecture that gives every page a distinct purpose and prevents cannibalisation.
Process
Audit
We crawl your site, analyse your Search Console data, and identify every technical issue affecting your rankings. You get a prioritised report with clear actions.
Fix Critical Issues
We address the highest-impact problems first. Crawl errors, speed issues, indexation problems, and anything actively preventing your site from ranking.
Build Foundations
Structured data, improved site architecture, internal linking strategy, and ongoing technical improvements that strengthen your site's position over time.
Monitor & Improve
Ongoing monitoring via Search Console and rank tracking. Technical SEO isn't a one-off fix. We continuously identify and address issues as Google evolves and your site grows.
How We Work
Benefits
Monitor & Improve
Most SEO agencies focus on content and keywords. We focus on the technical infrastructure that determines whether your content can rank at all. Both matter, but technical comes first.
Results that compound
A technical SEO fix today continues to benefit your rankings for months and years. Unlike paid ads, the value doesn't stop when the budget stops. Technical SEO is the highest-ROI long-term investment you can make in your online visibility.
We fix it, not just report it
We don't hand you a 50-page audit and wish you luck. We implement the changes ourselves. Our team handles the technical work directly on your site.
Integrated with your wider web presence
We manage websites, hosting, and development. That means technical SEO improvements can be implemented immediately without waiting for a separate developer to action recommendations.
Frequently Asked Questions
What you need to know before we start working together.
What is technical SEO? Technical SEO covers everything about your website that affects how search engines crawl, index, and rank your pages. Site speed, mobile usability, site structure, structured data, security, and crawlability. It's the foundation that content and keywords are built on.
How long before I see results from technical SEO? Some fixes show results within weeks, particularly speed improvements and fixing indexation issues. Broader architectural changes typically take 2-4 months to fully impact rankings. Technical SEO compounds over time so results improve the longer it's maintained.
Do I need technical SEO if my site is new? Yes. Building with proper technical foundations from the start is far easier and cheaper than fixing problems later. New sites benefit from clean architecture, proper schema, and fast load times from day one.
How is this different from regular SEO? Regular SEO often focuses on keywords, content, and link building. Technical SEO focuses on the infrastructure: can Google find your pages, understand them, and rank them? Without the technical foundation, content and links underperform.
Will technical SEO changes break my site? Not when done properly. We test all changes in staging environments where possible and monitor closely after implementation. We manage websites daily and understand the risks of every change we make.
Do you provide ongoing technical SEO or is it a one-off? Both. We offer one-off audits and implementation as sprint projects, and ongoing technical SEO as part of our retainer plans. Most sites benefit from ongoing work because new issues emerge as the site grows and Google's algorithms evolve.